{"id":8107,"date":"2013-03-22T09:41:02","date_gmt":"2013-03-22T09:41:02","guid":{"rendered":"http:\/\/atif.unaldi.org\/blog\/2013\/03\/22\/online-davranissal-reklamcilik-oba\/"},"modified":"2013-03-22T09:41:02","modified_gmt":"2013-03-22T09:41:02","slug":"online-davranissal-reklamcilik-oba","status":"publish","type":"post","link":"http:\/\/atif.unaldi.org\/blog\/2013\/03\/22\/online-davranissal-reklamcilik-oba\/","title":{"rendered":"Online Davran\u0131\u015fsal Reklamc\u0131l\u0131k (OBA)"},"content":{"rendered":"

Bu konuda goruslerimi video blogumda daha once belirtmistim sektor gelistikce de ben daha baska bilgiler de verecegim zira bu konuya dokunan herkesle hrm Turkiye icinde hem de uluslararasi duzeyde herkesi dinliyorum. <\/h3>\n

Bazi siniflarin judasi oynadiklarini dusunuyorum!!!! Ama netlesmeden kimsenin gunahini almayacagim. Simfilik dinlemeye devam!!
\nAltta webrazzideki bir haberin konu ile ilgili bolumunu ve linkini bulacaksiniz. Yorumlarinizi paylasirsaniz cok sevinirim.<\/p>\n

\n<\/h3>\n

\n<\/h3>\n

“OBA ile kullan\u0131c\u0131lara haks\u0131zl\u0131k edilmemeli”<\/h3>\n

U\u011fur \u015eeker konu\u015fmac\u0131lara sordu\u011fu sorular aras\u0131nda Online Davran\u0131\u015fsal Reklamc\u0131l\u0131k (OBA) bulunuyordu. Mahmut Kur\u015fun, reklamc\u0131lar\u0131n \u00e7ok fazla kazanmak istedi\u011fini, ancak reklamc\u0131l\u0131k sekt\u00f6r\u00fcn\u00fc yaratan kullan\u0131c\u0131lara denetim ad\u0131 alt\u0131nda haks\u0131zl\u0131k edilmemesi gerekti\u011fini ifade etti.<\/p>\n

Konu hakk\u0131nda s\u00f6z alan Rima Erdemir, sekt\u00f6rdeki b\u00fcy\u00fcmelerin kontrols\u00fczl\u00fc\u011f\u00fc de beraberinde getirdi\u011fini dile getirerek, “Yapaca\u011f\u0131m\u0131z OBA \u00e7al\u0131\u015fmalar\u0131, s\u00fcrd\u00fcr\u00fclebilirlik ve t\u00fcketici haklar\u0131 a\u00e7\u0131s\u0131ndan \u00e7ok \u00f6nemli bir noktada duruyor. Bu i\u015fte \u015feffafl\u0131k \u00f6nemli. OBA ile t\u00fcketicilerin ilgisini \u00e7ekebilecek reklamlar\u0131 sunmaya \u00e7al\u0131\u015f\u0131yoruz<\/em>” \u015feklinde konu\u015ftu.<\/p>\n

IAB T\u00fcrkiye, IAB Europe y\u00f6netim kuruluna giriyor<\/h3>\n

IAB T\u00fcrkiye’nin, IAB Europe y\u00f6netim kuruluna girece\u011fini s\u00f6yleyen Neslihan Olcay, OBA konusunda yap\u0131lan \u00e7al\u0131\u015fmalar\u0131n \u015fu anda t\u00fcm Avrupa \u00fclkelerine ders verebilecek d\u00fczeye ula\u015ft\u0131\u011f\u0131n\u0131 belirtti. Neslihan Olcak, “OBA’y\u0131 reklam \u00f6zdenetimi olarak d\u00fc\u015f\u00fcn\u00fcyoruz. Bu noktada t\u00fcketicilerin do\u011fru bilin\u00e7lendirilmesi gerekiyor. OBA’n\u0131n amac\u0131 do\u011fru fayday\u0131 sa\u011flamak sa\u011flamak<\/em>” diye konu\u015ftu.<\/p>\n

Butun haberi okumak isteyenler<\/p>\n

www.webrazzi.com\/2013\/03\/20\/dijital-reklamcilik-2013-yilinda-ikinci-siraya-yukselecek<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Bu konuda goruslerimi video blogumda daha once belirtmistim sektor gelistikce de ben daha baska bilgiler de verecegim zira bu konuya dokunan herkesle hrm Turkiye icinde hem de uluslararasi duzeyde herkesi dinliyorum. Bazi siniflarin judasi oynadiklarini…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-8107","post","type-post","status-publish","format-standard","hentry","category-blogum"],"yoast_head":"\nOnline Davran\u0131\u015fsal Reklamc\u0131l\u0131k (OBA) - At\u0131f \u00dcnald\u0131<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/atif.unaldi.org\/blog\/2013\/03\/22\/online-davranissal-reklamcilik-oba\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Online Davran\u0131\u015fsal Reklamc\u0131l\u0131k (OBA) - At\u0131f \u00dcnald\u0131\" \/>\n<meta property=\"og:description\" content=\"Bu konuda goruslerimi video blogumda daha once belirtmistim sektor gelistikce de ben daha baska bilgiler de verecegim zira bu konuya dokunan herkesle hrm Turkiye icinde hem de uluslararasi duzeyde herkesi dinliyorum. 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