{"id":11623,"date":"2014-02-20T14:23:41","date_gmt":"2014-02-20T12:23:41","guid":{"rendered":"http:\/\/atif.unaldi.org\/blog\/?p=10351"},"modified":"2014-02-20T14:23:41","modified_gmt":"2014-02-20T12:23:41","slug":"accenture-2014-teknoloji-vizyonu-raporunu-yayinladi","status":"publish","type":"post","link":"https:\/\/atif.unaldi.org\/blog\/2014\/02\/20\/accenture-2014-teknoloji-vizyonu-raporunu-yayinladi\/","title":{"rendered":"Accenture 2014 Teknoloji Vizyonu Raporunu Yay\u0131nlad\u0131"},"content":{"rendered":"<p>Dijitali avantaja \u00e7evirecek alt\u0131 teknoloji trendi;<br \/>\n\u00b7         Bilginin s\u0131n\u0131rlar\u0131 geni\u015fleyecek. Dijital ve fiziksel aras\u0131ndaki s\u0131n\u0131r kalkacak.<br \/>\n\u00b7         Bu s\u0131n\u0131rlar\u0131 kald\u0131ran \u015firketler g\u00fc\u00e7lenecek.<br \/>\n\u00b7         \u015eirketler ellerindeki verileri daha etkin kullanacaklar.<br \/>\n\u00b7         \u015eirketler verimlili\u011fi art\u0131rmak i\u00e7in donan\u0131ma \u00f6nem verecekler.<br \/>\n\u00b7         Yaz\u0131l\u0131mda ak\u0131ll\u0131 uygulamalar geli\u015ftirilecek.<br \/>\n\u00b7         Sorunlar kar\u015f\u0131s\u0131nda ayakta kalmak i\u00e7in geli\u015fmi\u015f test s\u00fcre\u00e7leri tasarlanacak.<br \/>\nAccenture\u2019\u0131n 2014 Teknoloji Vizyonu raporuna g\u00f6re; teknoloji tabanl\u0131 yenilik\u00e7i giri\u015fimlerin, ana i\u015f alanlar\u0131 teknoloji olmayan kendilerinden b\u00fcy\u00fck, k\u00f6kl\u00fc rakiplerinden daha h\u0131zl\u0131 b\u00fcy\u00fcyerek pazar\u0131 y\u00f6nlendirdi\u011fi g\u00fcnler sona yakla\u015f\u0131yor. Bug\u00fcn b\u00fcy\u00fck \u015firketler de boyutlar\u0131, yetenekleri ve \u00f6l\u00e7eklerinin avantajlar\u0131n\u0131 kullanarak ger\u00e7ek anlamda dijital \u015firketlere d\u00f6n\u00fc\u015fmeye ba\u015fl\u0131yor.<br \/>\nAccenture 2014 Teknoloji Vizyonu, b\u00fcy\u00fck kurumsal \u015firketlerin pazarlar\u0131 alt \u00fcst eden teknoloji  giri\u015fimlerine ortak olarak, yeniliklerin s\u0131n\u0131rlar\u0131n\u0131 zorlamaya ba\u015flay\u0131p, dijital teknolojileri avantaja \u00e7evirmelerini sa\u011flayan alt\u0131 teknoloji trendini belirledi. Rapora g\u00f6re lider \u015firketler; mobil, analitik ve bulutun nimetlerinden yararlanan dijital stratejilerle i\u015f s\u00fcre\u00e7lerini iyile\u015ftiriyor, ger\u00e7ek zamanl\u0131 zekadan yararlan\u0131yor, geleneksel i\u015f ortam\u0131n\u0131n s\u0131n\u0131rlar\u0131n\u0131 geni\u015fletiyor, sorunlar kar\u015f\u0131s\u0131nda ayakta kalan mimariler tasarl\u0131yor ve verinin y\u00f6netilme ve kullan\u0131lma bi\u00e7imini de\u011fi\u015ftiriyorlar.<br \/>\n\u201cDijital, \u015firketlerin DNA\u2019s\u0131na yerle\u015fiyor\u201d<br \/>\nAccenture T\u00fcrkiye Teknoloji Grubu Lideri ve Y\u00f6netici Orta\u011f\u0131 Emre Hayretci \u201cYeterli kayna\u011fa sahip ve dijital d\u00f6n\u00fc\u015f\u00fcm ge\u00e7irmeye a\u00e7\u0131k b\u00fcy\u00fck \u015firketlerin kendi pazarlar\u0131nda lider oldu\u011funu g\u00f6rmeye ba\u015fl\u0131yoruz\u201d dedi. \u201cSekt\u00f6rde \u00f6nde gelen lider \u015firketler, dijital teknolojilerin pazara giri\u015f, i\u015f birli\u011fi, m\u00fc\u015fteri etkile\u015fimi ve operayonlar\u0131n y\u00f6netimi i\u00e7in itici g\u00fc\u00e7 oldu\u011funun fark\u0131na vard\u0131lar. K\u0131sacas\u0131, djital, bu \u015firketlerin y\u00f6netimlerinin DNA\u2019s\u0131na i\u015flemeye ba\u015flad\u0131.\u201d<br \/>\nDijitalde d\u00f6n\u00fc\u015f\u00fcmde ya\u015fanan g\u00fc\u00e7 kaymas\u0131n\u0131n arkas\u0131ndaki alt\u0131 BT trendi \u015f\u00f6yle:<br \/>\nDijital \u2013 Fiziksel S\u0131n\u0131r\u0131n\u0131n Kalkmas\u0131: Bilginin S\u0131n\u0131rlar\u0131n\u0131n Geni\u015fletilmesi: Ak\u0131ll\u0131 cihazlar ve ara\u00e7lar, giyilebilir teknolojiler bizlere ger\u00e7ek zamanl\u0131 bilgiyi sunarak, ya\u015fam ve i\u015f yap\u0131\u015f \u015feklimizi de\u011fi\u015ftirip, ger\u00e7ek hayat\u0131 internet ile birle\u015ftirmeye ba\u015flad\u0131. Bu yeni anlaml\u0131 ve anl\u0131k bilgi, i\u015f g\u00fcc\u00fc yetkinliklerini de\u011fi\u015ftiriyor, s\u00fcre\u00e7leri otomatikle\u015ftiriyor ve cihazlar\u0131 hayatlar\u0131m\u0131z\u0131n i\u00e7ine daha fazla dahil ediyor. T\u00fcketicilere daha fazla fark\u0131ndal\u0131k ve g\u00fc\u00e7 kazand\u0131r\u0131rken, organizasyonlara ger\u00e7ek zamanl\u0131 verilerin daha h\u0131zl\u0131 toplanmas\u0131n\u0131 ve anlamland\u0131r\u0131lmas\u0131n\u0131 sa\u011flayarak hem \u00e7al\u0131\u015fanlar\u0131n hem de cihazlar\u0131n daha \u00e7evik ve ak\u0131ll\u0131 \u00e7\u00f6z\u00fcmler \u00fcretme f\u0131rsat\u0131n\u0131 sunuyor. \u00d6rnek vermek gerekirse, Philips bir Google Glass uygulamas\u0131 geli\u015ftirerek, doktorlar\u0131n bir hastan\u0131n ya\u015famsal belirtilerini ve operasyonel m\u00fcdahalelere tepkilerini, i\u015flemlerini kesmeden, e\u015f zamanl\u0131 olarak izlemelerine imk\u00e2n sa\u011fl\u0131yor.<br \/>\nKitlenin G\u00fcc\u00fc &#8211; S\u0131n\u0131rlar\u0131n\u0131 Kald\u0131ran Kurumlar\u0131n Y\u00fckseli\u015fi: \u00c7al\u0131\u015fanlar\u0131, internet \u00fczerindeki herkes olan bir i\u015f yeri hayal edin.Teknoloji art\u0131k organizasyonlar\u0131n, d\u00fcnyan\u0131n s\u0131n\u0131rs\u0131z kaynak havuzlar\u0131ndan faydalanmas\u0131na imk\u00e2n veriyor. \u00d6rne\u011fin MasterCard ve Facebook gibi \u015firketler en uygun u\u00e7ak biletini bulmaktan, sat\u0131\u015f ma\u011fazas\u0131 yerlerinin optimize edilmesine kadar say\u0131s\u0131z soruya cevap arayan bilgisayar m\u00fchendisleri, matematik\u00e7iler ve veri m\u00fchendislerinden olu\u015fan global bir a\u011f olan Kaggle ile \u00e7al\u0131\u015farak problemlerine \u00e7\u00f6z\u00fcm bulmaya \u00e7al\u0131\u015f\u0131yor. Bu t\u00fcr kaynaklar\u0131, i\u015f hedeflerini ger\u00e7ekle\u015ftirmek i\u00e7in kullanmak olduk\u00e7a zor ancak ba\u015far\u0131ld\u0131\u011f\u0131 durumda i\u015fletmeye sa\u011flayaca\u011f\u0131 fayda da muazzam. G\u00fcn\u00fcm\u00fcz\u00fcn en zor i\u015f problemlerini \u00e7\u00f6zme yetkinli\u011fine sahip, \u00e7evik ve ayn\u0131 zamanda bu i\u015fi \u00e7o\u011fu kez \u00fccretsiz olarak yapmaya g\u00f6n\u00fcll\u00fc olan ola\u011fan\u00fcst\u00fc boyutta bir i\u015f g\u00fcc\u00fcne eri\u015fim sa\u011fl\u0131yor.<br \/>\nVeri Tedarik Zinciri \u2013 Veri Y\u00f6netiminin De\u011fi\u015fmesi: Veri teknolojileri h\u0131zl\u0131 bir bi\u00e7imde geli\u015fiyor ancak de\u011fi\u015fikliklerin bir\u00e7o\u011fu kademeli olarak kullan\u0131lmaya ba\u015flanabiliyor. Bu y\u00fczden de \u015firketler sahip oldu\u011fu verilerden yeterince yararlanam\u0131yor. H\u00e2lihaz\u0131rda, her be\u015f organizasyondan yaln\u0131zca biri kurum i\u00e7i veri entegrasyonunu ger\u00e7ekle\u015ftirmi\u015f durumda. Verinin potansiyel de\u011ferini ger\u00e7ek anlamda etkinle\u015ftirmek isteyen \u015firketlerin, bunu daha \u00e7ok bir tedarik zinciri gibi de\u011ferlendirerek, verinin \u00f6ncelikle kendi i\u015fletmelerinde sonras\u0131nda ise bulunduklar\u0131 ekosistem i\u00e7erisinde kolay, h\u0131zl\u0131 ve faydal\u0131 bir \u015fekilde ak\u0131\u015f\u0131n\u0131 sa\u011flamalar\u0131 gerekiyor. \u00d6rnek vermek gerekirse, Google ve Walgreens gibi \u015firketler bu yakla\u015f\u0131m\u0131, servislerini (API) d\u0131\u015f d\u00fcnyaya a\u00e7arak uyguluyorlar. Google bu uygulamas\u0131 ile 800 binden fazla internet sayfas\u0131n\u0131n Google Maps verilerini kullanmas\u0131na olanak sa\u011flad\u0131. Walgreens ise i\u015f ortaklar\u0131 taraf\u0131ndan re\u00e7etelerin barkodlar\u0131n\u0131n okunmas\u0131n\u0131 sa\u011flayan hizmeti ile barkodlar\u0131n taran\u0131p, sistemlerine y\u00fcklenerek, insanlar\u0131n re\u00e7etelerini yenilemelerini kolayla\u015ft\u0131ran bir hizmet sunuyor.<br \/>\nTam Te\u00e7hizatl\u0131 Olmak \u2013 Donan\u0131m Geri D\u00f6nd\u00fc (Asl\u0131nda Hi\u00e7 Gitmemi\u015fti) : G\u00fcn\u00fcm\u00fczde daha g\u00fc\u00e7l\u00fc ve daha h\u0131zl\u0131 veri merkezi ihtiya\u00e7lar\u0131 ve bu do\u011frultuda artan talepler donan\u0131m d\u00fcnyas\u0131n\u0131 yeniliklerin merkezi haline getirdi. G\u00fc\u00e7 t\u00fcketimi, i\u015flemciler, bellekler ve mimari altyap\u0131 alanlar\u0131ndaki geli\u015fmeler, \u015firketlerin verimliliklerini artt\u0131rmalar\u0131na, maliyetlerini d\u00fc\u015f\u00fcrmelerine ve sistemlerinin eskiye g\u00f6re daha \u00fcst seviyelerde \u00e7al\u0131\u015fmas\u0131n\u0131 sa\u011flamalar\u0131na imk\u00e2n tan\u0131yor. \u015eirketler i\u015flerini dijitalle\u015ftirdik\u00e7e, bir sonraki b\u00fcy\u00fcme hamlelerine ula\u015fmak i\u00e7in donan\u0131m\u0131n daha da \u00f6nemli oldu\u011funun fark\u0131na varacak.<br \/>\nUygulamalar\u0131n \u0130\u015fletmesi \u2013 Dijital D\u00fcnyan\u0131n Vazge\u00e7ilmezi Olarak Yaz\u0131l\u0131m: \u0130\u015fletmeler t\u00fcketici d\u00fcnyas\u0131ndaki de\u011fi\u015fime ayak uydurabilmek i\u00e7in operasyonel yetkinliklerini art\u0131rmak amac\u0131yla geleneksel uygulamalar\u0131n\u0131 (yaz\u0131l\u0131m) h\u0131zl\u0131 bir \u015fekilde farkl\u0131 kanallardan kullan\u0131labilecek t\u00fcrden ak\u0131ll\u0131 uygulamalara d\u00f6n\u00fc\u015ft\u00fcrme yolunu se\u00e7iyor. Accenture ara\u015ft\u0131rmalar\u0131na g\u00f6re, y\u00fcksek performansl\u0131 BT ekiplerinin %54\u2019\u00fc zaten \u00e7al\u0131\u015fanlar\u0131 i\u00e7in daha basit ve mod\u00fcler uygulamalar\u0131 sa\u011flayan ak\u0131ll\u0131 uygulamalar\u0131n\u0131 yayg\u0131nla\u015ft\u0131rm\u0131\u015f durumda. \u0130\u015f d\u00fcnyas\u0131 taraf\u0131ndan y\u00f6neltilen bu de\u011fi\u015fim bask\u0131s\u0131 kar\u015f\u0131s\u0131nda, BT ve di\u011fer y\u00f6neticilerin, teknoloji organizasyonlar\u0131n\u0131n uygulama geli\u015ftirme safhalar\u0131nda kimin hangi rol\u00fc \u00fcstlendi\u011fini do\u011fru saptamas\u0131 ve organize etmesi gerekiyor. Bununla birlikte, yeni teknolojileri kurum uygulamalar\u0131na h\u0131zla adapte etmek ve bunun faydalar\u0131ndan yararlanabilmek i\u00e7in \u015firketlerin, uygulama geli\u015ftirme s\u00fcre\u00e7lerini de d\u00f6n\u00fc\u015ft\u00fcrmesi, periyodik iyile\u015ftirmeleri destekleyerek i\u015fletmenin b\u00fcy\u00fcmesini h\u0131zland\u0131rmas\u0131 gerekiyor.<br \/>\nDiren\u00e7 Odakl\u0131 Mimari \u2013 \u201cSorunlar Kar\u015f\u0131s\u0131nda Ayakta Kalmak\u201d: Dijital d\u00fcnyada i\u015fletmelerden, i\u015f s\u00fcre\u00e7leri, hizmetleri ve sistemleri \u00fczerinde ortaya \u00e7\u0131kan ve durmak bilmeyen yeni talepleri desteklemeleri bekleniyor. Bu durum, marka de\u011ferinin erozyonu ile \u201cg\u00fcnl\u00fck i\u015fleyi\u015f\u201d aras\u0131ndaki fark anlam\u0131na gelebilece\u011finden, i\u015fletmenin t\u00fcm birimlerinde, \u00f6zellikle de \u201c7\/24 a\u00e7\u0131k\u201d olmas\u0131 gereken altyap\u0131y\u0131 sa\u011flayan BT birimleri \u00fczerinde gittik\u00e7e b\u00fcy\u00fcyen bir bask\u0131 yarat\u0131yor. Otomatik test ara\u00e7lar\u0131 kullanarak, devaml\u0131 kendi sistemlerine sald\u0131rmalar\u0131n\u0131 sa\u011flay\u0131p, altyap\u0131 diren\u00e7lerini artt\u0131rmay\u0131 ama\u00e7layan Netflix gibi \u015firketler, g\u00fcn\u00fcm\u00fcz\u00fcn \u00f6nde gelen teknoloji liderleri aras\u0131nda yer al\u0131yor. Bu t\u00fcr i\u015fletmeler teknolojik altyap\u0131lar\u0131n\u0131, ola\u011fan durumlar\u0131 kar\u015f\u0131lamak i\u00e7in tasarlamak yerine, mod\u00fcler teknolojiler ve geli\u015fmi\u015f test s\u00fcre\u00e7lerinin avantajlar\u0131ndan yararlanarak, sorun ve aksakl\u0131klar kar\u015f\u0131s\u0131nda sa\u011flam kalmas\u0131 temeline g\u00f6re tasarl\u0131yor.<br \/>\n \u201cDijital teknolojiler, \u015firketlerin her yerine n\u00fcfuz ediyor\u201d<br \/>\nHayretci, \u201cBu temel trendler ge\u00e7ti\u011fimiz birka\u00e7 y\u0131lda g\u00f6rd\u00fc\u011f\u00fcm\u00fcz trendlerin bir devam\u0131,\u201d dedi. \u201cGe\u00e7en y\u0131l, kabul edilse de edilmese de her \u015firketin dijital bir \u015firket oldu\u011funu ilan etmi\u015ftik. \u015eimdi dijital teknolojilerin en y\u00fcksek performans\u0131 yakalayan \u015firketlerin her yerine n\u00fcfuz etti\u011fini g\u00f6r\u00fcyoruz. Teknolojideki de\u011fi\u015fimlere ve bunlar\u0131n d\u00fcnyadaki kurulu\u015flar\u0131n stratejileri ve operasyonel \u00f6ncelikleri \u00fczerindeki etkilerine bakt\u0131\u011f\u0131m\u0131zda, her \u00fcst d\u00fczey y\u00f6neticinin dijital d\u00fcnyay\u0131 alt \u00fcst edecek, \u015firketini yeniden ke\u015ffedip yeniden tan\u0131mlayarak kal\u0131c\u0131 bir rekabet avantaj\u0131 yaratacak ola\u011fan\u00fcst\u00fc f\u0131rsatlar\u0131 oldu\u011funa inan\u0131yoruz.\u201d<br \/>\nYakla\u015f\u0131k 15 y\u0131ld\u0131r Accenture, sistematik bir yakla\u015f\u0131mla kurumsal d\u00fcnyay\u0131 analiz ederek, \u015firketler ve sekt\u00f6rlerde \u00e7\u0131\u011f\u0131r a\u00e7ma potansiyeli en y\u00fcksek geli\u015fmekte olan BT trendlerini belirliyor.<br \/>\nBu y\u0131l\u0131n raporuyla ilgili ayr\u0131nt\u0131l\u0131 bilgi i\u00e7in <a href=\"http:\/\/www.accenture.com\/technologyvision\">www.accenture.com\/technologyvision<\/a> ziyaret edebilir ya da Twitter\u2019da #TechVision2014\u2019\u00fc takip edebilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dijitali avantaja \u00e7evirecek alt\u0131 teknoloji trendi; \u00b7 Bilginin s\u0131n\u0131rlar\u0131 geni\u015fleyecek. Dijital ve fiziksel aras\u0131ndaki s\u0131n\u0131r kalkacak. \u00b7 Bu s\u0131n\u0131rlar\u0131 kald\u0131ran \u015firketler g\u00fc\u00e7lenecek. \u00b7 \u015eirketler ellerindeki verileri daha etkin kullanacaklar. \u00b7 \u015eirketler verimlili\u011fi art\u0131rmak i\u00e7in donan\u0131ma&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-11623","post","type-post","status-publish","format-standard","hentry","category-blogum"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Accenture 2014 Teknoloji Vizyonu Raporunu Yay\u0131nlad\u0131 - At\u0131f \u00dcnald\u0131 | Yaz\u0131lar ve Yay\u0131n Ar\u015fivi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/atif.unaldi.org\/blog\/2014\/02\/20\/accenture-2014-teknoloji-vizyonu-raporunu-yayinladi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Accenture 2014 Teknoloji Vizyonu Raporunu Yay\u0131nlad\u0131 - At\u0131f \u00dcnald\u0131 | Yaz\u0131lar ve Yay\u0131n Ar\u015fivi\" \/>\n<meta property=\"og:description\" content=\"Dijitali avantaja \u00e7evirecek alt\u0131 teknoloji trendi; \u00b7 Bilginin s\u0131n\u0131rlar\u0131 geni\u015fleyecek. 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