{"id":13486,"date":"2016-11-16T11:26:27","date_gmt":"2016-11-16T11:26:27","guid":{"rendered":"http:\/\/atif.unaldi.org\/blog\/?p=13486"},"modified":"2016-11-16T11:26:27","modified_gmt":"2016-11-16T11:26:27","slug":"hepsiburada-perakendeyi-dijital-donusumle-buyutmenin-ipuclarini-verecek","status":"publish","type":"post","link":"https:\/\/atif.unaldi.org\/blog\/2016\/11\/16\/hepsiburada-perakendeyi-dijital-donusumle-buyutmenin-ipuclarini-verecek\/","title":{"rendered":"Hepsiburada, perakendeyi dijital d\u00f6n\u00fc\u015f\u00fcmle b\u00fcy\u00fctmenin ipu\u00e7lar\u0131n\u0131 verecek"},"content":{"rendered":"

T\u00fcrkiye\u2019nin lider e-ticaret platformu hepsiburada, Soysal taraf\u0131ndan bu y\u0131l 16\u2019nc\u0131s\u0131 d\u00fczenlenecek olan Perakende G\u00fcnleri\u2019ne ana sponsor oldu. T\u00fcrkiye\u2019den ve d\u00fcnyadan uzman konu\u015fmac\u0131lar\u0131n yer alaca\u011f\u0131 Perakende G\u00fcnleri’16’da, Do\u011fan Online ve hepsiburada Kurucusu ve Y\u00f6netim Kurulu Ba\u015fkan\u0131 Hanzade Do\u011fan Boyner de bir konu\u015fma yapacak. Do\u011fan Boyner, “Y\u0131k\u0131c\u0131 De\u011fil D\u00f6n\u00fc\u015ft\u00fcren Platformlar” ba\u015fl\u0131kl\u0131 konu\u015fmas\u0131nda, perakende sekt\u00f6r\u00fcn\u00fcn d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc destekleyen, online platformlar i\u00e7in fark yaratan bir yakla\u015f\u0131m sunacak.
\nT\u00fcrkiye’nin en b\u00fcy\u00fck online al\u0131\u015fveri\u015f platformu hepsiburada, Soysal taraf\u0131ndan 23 \u2013 24 Kas\u0131m 2016 tarihlerinde L\u00fctfi K\u0131rdar Kongre ve Sergi Saray\u0131\u2019nda ger\u00e7ekle\u015ftirilecek olan Perakende G\u00fcnleri\u2019nin ana sponsorlu\u011funu \u00fcstlenerek, bu y\u0131l organizasyonun en b\u00fcy\u00fck destek\u00e7ileri aras\u0131nda yer ald\u0131.
\nHanzade Do\u011fan Boyner: \u201cPerakendeyi y\u0131pratan de\u011fil, d\u00f6n\u00fc\u015ft\u00fcr\u00fcp geli\u015ftiren online i\u015f modelleri sunuyoruz\u201d
\nPerakende G\u00fcnleri\u201916\u2019n\u0131n ilk g\u00fcn\u00fcnde bir konu\u015fma yapacak olan Do\u011fan Online ve hepsiburada Kurucusu ve Y\u00f6netim Kurulu Ba\u015fkan\u0131 Hanzade Do\u011fan Boyner, perakendenin en \u00f6nemli zirvesinde d\u00f6n\u00fc\u015f\u00fcm ve sinerji yaratan i\u015f modelini payla\u015facaklar\u0131n\u0131 belirterek \u015funlar\u0131 s\u00f6yledi:
\n\u201cOmnichannel, mobil teknolojiler, dijital medya, perakende sekt\u00f6r\u00fcnde b\u00fcy\u00fck de\u011fi\u015fimlere neden oluyor. Bug\u00fcn\u00fc, yak\u0131n gelece\u011fi ve ba\u015f d\u00f6nd\u00fcr\u00fcc\u00fc geli\u015fmeleri y\u00f6netebilmek i\u00e7in atmam\u0131z gereken ad\u0131mlar\u0131n s\u0131ras\u0131 ve sahip \u00e7\u0131kaca\u011f\u0131m\u0131z temeller b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Hepsiburada olarak perakende sekt\u00f6r\u00fcn\u00fcn dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcnde bir kald\u0131ra\u00e7 rol\u00fc \u00fcstleniyoruz. Pazaryeri\u2019ni devreye alarak bu d\u00f6n\u00fc\u015f\u00fcme h\u0131z katt\u0131k. D\u00fcnyada artarak g\u00f6zlemledi\u011fimiz, sekt\u00f6r\u00fc y\u0131pratan i\u015f modelleri yerine, sekt\u00f6rle ortak \u00e7al\u0131\u015fan, d\u00f6n\u00fc\u015f\u00fcm\u00fc y\u00f6netmeye destek veren online platform modelimizle fark yaratan bir yakla\u015f\u0131m sunuyoruz.\u201d
\nPerakende G\u00fcnleri\u201916\u2019da Hanzade Do\u011fan Boyner ile birlikte, T\u00fcrkiye\u2019den ve d\u00fcnyadan uzman konu\u015fmac\u0131lar, sekt\u00f6rdeki yeni uygulamalar\u0131 ve g\u00fcncel \u00f6rnekleri geni\u015f bir yelpazede g\u00fcndeme ta\u015f\u0131yacak.
\nHepsiburada, Perakende G\u00fcnleri’nde kuraca\u011f\u0131 stand\u0131nda iki g\u00fcn boyunca kat\u0131l\u0131mc\u0131lara Pazaryeri ile ilgili bilgiler verecek. Perakende sekt\u00f6r\u00fcn\u00fcn temsilcileri hepsiburada stand\u0131n\u0131 ziyaret ederek, Pazaryeri’nde dijital ma\u011faza a\u00e7man\u0131n p\u00fcf noktalar\u0131n\u0131 \u00f6\u011frenebilecek ve i\u015flerini b\u00fcy\u00fctme yolunda e-ticaretin sundu\u011fu yeni nesil f\u0131rsatlarla ilgili bilgiler alabilecekler. Kat\u0131l\u0131mc\u0131lar ayr\u0131ca, hepsiburada stand\u0131ndaki dokunmatik y\u00fczeyli b\u00fcy\u00fck ekranda, hepsiburada\u2019da sat\u0131lan \u00fcr\u00fcnleri inceleyebilme ve canl\u0131 olarak online al\u0131\u015fveri\u015f yapabilme deneyimi ya\u015fayacak.
\nSekt\u00f6r\u00fcn en b\u00fcy\u00fck bulu\u015fmas\u0131 olarak nitelendirilen Perakende G\u00fcnleri\u2019nin \u00e7at\u0131s\u0131 alt\u0131nda iki g\u00fcn boyunca, Uluslararas\u0131 \u0130stanbul Perakende Konferans\u0131, \u0130stanbul Perakende Fuar\u0131, Perakende G\u00fcne\u015fi \u00d6d\u00fclleri T\u00f6reni ve B2B toplant\u0131lar\u0131 ger\u00e7ekle\u015ftirilecek.<\/p>\n","protected":false},"excerpt":{"rendered":"

T\u00fcrkiye\u2019nin lider e-ticaret platformu hepsiburada, Soysal taraf\u0131ndan bu y\u0131l 16\u2019nc\u0131s\u0131 d\u00fczenlenecek olan Perakende G\u00fcnleri\u2019ne ana sponsor oldu. T\u00fcrkiye\u2019den ve d\u00fcnyadan uzman konu\u015fmac\u0131lar\u0131n yer alaca\u011f\u0131 Perakende G\u00fcnleri’16’da, Do\u011fan Online ve hepsiburada Kurucusu ve Y\u00f6netim Kurulu Ba\u015fkan\u0131…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-13486","post","type-post","status-publish","format-standard","hentry","category-blogum"],"yoast_head":"\nHepsiburada, perakendeyi dijital d\u00f6n\u00fc\u015f\u00fcmle b\u00fcy\u00fctmenin ipu\u00e7lar\u0131n\u0131 verecek - At\u0131f \u00dcnald\u0131 | Yaz\u0131lar ve Yay\u0131n Ar\u015fivi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/atif.unaldi.org\/blog\/2016\/11\/16\/hepsiburada-perakendeyi-dijital-donusumle-buyutmenin-ipuclarini-verecek\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hepsiburada, perakendeyi dijital d\u00f6n\u00fc\u015f\u00fcmle b\u00fcy\u00fctmenin ipu\u00e7lar\u0131n\u0131 verecek - At\u0131f \u00dcnald\u0131 | Yaz\u0131lar ve Yay\u0131n Ar\u015fivi\" \/>\n<meta property=\"og:description\" content=\"T\u00fcrkiye\u2019nin lider e-ticaret platformu hepsiburada, Soysal taraf\u0131ndan bu y\u0131l 16\u2019nc\u0131s\u0131 d\u00fczenlenecek olan Perakende G\u00fcnleri\u2019ne ana sponsor oldu. T\u00fcrkiye\u2019den ve d\u00fcnyadan uzman konu\u015fmac\u0131lar\u0131n yer alaca\u011f\u0131 Perakende G\u00fcnleri’16’da, Do\u011fan Online ve hepsiburada Kurucusu ve Y\u00f6netim Kurulu Ba\u015fkan\u0131...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/atif.unaldi.org\/blog\/2016\/11\/16\/hepsiburada-perakendeyi-dijital-donusumle-buyutmenin-ipuclarini-verecek\/\" \/>\n<meta property=\"og:site_name\" content=\"At\u0131f \u00dcnald\u0131 | Yaz\u0131lar ve Yay\u0131n Ar\u015fivi\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/atifunaldi\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/atifunaldi\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-16T11:26:27+00:00\" \/>\n<meta name=\"author\" content=\"Atif Unaldi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/atifunaldi\" \/>\n<meta name=\"twitter:site\" content=\"@atifunaldi\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Atif Unaldi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/atif.unaldi.org\\\/blog\\\/2016\\\/11\\\/16\\\/hepsiburada-perakendeyi-dijital-donusumle-buyutmenin-ipuclarini-verecek\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/atif.unaldi.org\\\/blog\\\/2016\\\/11\\\/16\\\/hepsiburada-perakendeyi-dijital-donusumle-buyutmenin-ipuclarini-verecek\\\/\"},\"author\":{\"name\":\"Atif Unaldi\",\"@id\":\"https:\\\/\\\/atif.unaldi.org\\\/blog\\\/#\\\/schema\\\/person\\\/608ed42ecbda2bc5cfdb767ac1db479b\"},\"headline\":\"Hepsiburada, perakendeyi dijital d\u00f6n\u00fc\u015f\u00fcmle b\u00fcy\u00fctmenin ipu\u00e7lar\u0131n\u0131 verecek\",\"datePublished\":\"2016-11-16T11:26:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/atif.unaldi.org\\\/blog\\\/2016\\\/11\\\/16\\\/hepsiburada-perakendeyi-dijital-donusumle-buyutmenin-ipuclarini-verecek\\\/\"},\"wordCount\":531,\"publisher\":{\"@id\":\"https:\\\/\\\/atif.unaldi.org\\\/blog\\\/#\\\/schema\\\/person\\\/608ed42ecbda2bc5cfdb767ac1db479b\"},\"articleSection\":[\"Blogum\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/atif.unaldi.org\\\/blog\\\/2016\\\/11\\\/16\\\/hepsiburada-perakendeyi-dijital-donusumle-buyutmenin-ipuclarini-verecek\\\/\",\"url\":\"https:\\\/\\\/atif.unaldi.org\\\/blog\\\/2016\\\/11\\\/16\\\/hepsiburada-perakendeyi-dijital-donusumle-buyutmenin-ipuclarini-verecek\\\/\",\"name\":\"Hepsiburada, perakendeyi dijital d\u00f6n\u00fc\u015f\u00fcmle b\u00fcy\u00fctmenin ipu\u00e7lar\u0131n\u0131 verecek - 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