{"id":13577,"date":"2016-11-26T09:01:07","date_gmt":"2016-11-26T09:01:07","guid":{"rendered":"http:\/\/atif.unaldi.org\/blog\/?p=13577"},"modified":"2016-11-26T09:01:07","modified_gmt":"2016-11-26T09:01:07","slug":"netflixle-nasil-mucadele-edilir","status":"publish","type":"post","link":"https:\/\/atif.unaldi.org\/blog\/2016\/11\/26\/netflixle-nasil-mucadele-edilir\/","title":{"rendered":"Netflix'le nas\u0131l m\u00fccadele edilir?"},"content":{"rendered":"

Hani \u015fu kli\u015fe prezantasyonlarda evi olmad\u0131\u011f\u0131 halde d\u00fcnyan\u0131n en b\u00fcy\u00fck ev kiralay\u0131c\u0131s\u0131 AirBNB diye bir s\u00f6ylem vard\u0131r ya, \u015f\u00f6yle devam eder:
\n\"CbAFZiUW0AApK65.jpg\"
\n\u0130\u015fte buradaki en b\u00fcy\u00fck TV organizasyonu Netflix, son d\u00f6nemde bir dert haline geldi. Duydu\u011fuma g\u00f6re Digit\u00fcrk, DSmart gibi abone kazan\u0131m\u0131 i\u00e7in “callcenter”lara i\u015f vererek, itibar\u0131n\u0131 \u00fc\u00e7 para yapan kurulular, bir derne\u011fe netflix’le m\u00fccadele i\u00e7in g\u00f6rev vermi\u015fler.
\n\u0130\u015fini zaman\u0131nda d\u00fczg\u00fcn yapmayan, arge’ye para ay\u0131rmayan, pazarlamas\u0131n\u0131 callcenter bile olduklar\u0131 me\u00e7hul iki \u00fc\u00e7 \u00fcniversite \u00f6\u011frencisinin eline b\u0131rakan bu dijital platformlar, T\u00fcrk sermayesi imi\u015f. Onlar\u0131 korumam\u0131z gerekiyormu\u015f.
\nNetflix bir OTT TV. Over the top teknolojilerin TV sekt\u00f6r\u00fcndeki ismi. Ancak OTT d\u00fcnyas\u0131ndan tek etkilenen sekt\u00f6r TV de\u011fil. Telekom sekt\u00f6r\u00fcnde WhatsApp de ciddi bir tehdit. T\u00fcrkiye’de bundan en \u00e7ok etkilenen telekom sekt\u00f6r\u00fc oyuncular\u0131, T\u00fcrk Telekom, Turkcell, Vodafone. Ancak hi\u00e7birisi bir dernek \u00fczerinden bizi kurtar\u0131n diye a\u011flam\u0131yor.
\nT\u00fcrkcell daha da ileri gidip, whatsapp’e bir de rakip yaratt\u0131. \u0130smi “B\u0130P”. Son derece ba\u015far\u0131l\u0131 bir uygulama.<\/p>\n

\n

G\u00f6r\u00fcnt\u00fcl\u00fc g\u00f6r\u00fc\u015fme s\u00fcresini ikiye katlayan B\u0130P\u2019e her y\u00f6ne arama geliyor<\/h1>\n

Yazar:\u00a0\u00a0BTDunyasi\u00a0<\/a><\/span>\u00a023 May\u0131s 2016<\/span> 0<\/a><\/span><\/p>\n

<\/div>\n<\/blockquote>\n
\n

\u015eimdiye kadar 8 milyon ki\u015finin indirdi\u011fi Turkcell\u2019in mesajla\u015fma uygulamas\u0131 BiP\u2019te g\u00f6r\u00fcnt\u00fcl\u00fc arama s\u00fcresi sesli arama s\u00fcresini ge\u00e7ti. Anneler G\u00fcn\u00fc\u2019nde g\u00f6r\u00fcnt\u00fcl\u00fc g\u00f6r\u00fc\u015fme s\u00fcresi %80\u2019e yak\u0131n artarken, toplam g\u00f6r\u00fcnt\u00fcl\u00fc g\u00f6r\u00fc\u015fme s\u00fcresi de sesli g\u00f6r\u00fc\u015fme s\u00fcresinin iki kat\u0131na \u00e7\u0131kt\u0131.<\/strong>
\n\u00a0<\/strong>Tamamen yerli kaynaklarla T\u00fcrkiye\u2019de geli\u015ftirilen BiP her ge\u00e7en g\u00fcn daha fazla ki\u015fi taraf\u0131ndan tercih ediliyor. Bug\u00fcne kadar 8 milyona yak\u0131n ki\u015fi taraf\u0131ndan indirilen BiP, sundu\u011fu sesli ve g\u00f6r\u00fcnt\u00fcl\u00fc g\u00f6r\u00fc\u015fme \u00f6zellikleri ile de ilgi \u00e7ekiyor. 8 May\u0131s Anneler G\u00fcn\u00fc kapsam\u0131nda d\u00fczenlenen ve Turkcell\u2019lilerin, Anneler G\u00fcn\u00fc\u2019nde kota harcamadan g\u00f6r\u00fcnt\u00fcl\u00fc arama yapabilmelerini sa\u011flayan kampanya kapsam\u0131nda ilk defa uygulama \u00fczerinden yap\u0131lan toplam g\u00f6r\u00fcnt\u00fcl\u00fc arama s\u00fcresi sesli arama s\u00fcresini ikiye katlad\u0131. G\u00fcn i\u00e7erisinde g\u00f6r\u00fcnt\u00fcl\u00fc arama g\u00f6r\u00fc\u015fmelerinde %80\u2019e yak\u0131n art\u0131\u015f g\u00f6zlemlenirken, g\u00f6r\u00fcnt\u00fcl\u00fc g\u00f6r\u00fc\u015fme s\u00fcreleri toplam sesli g\u00f6r\u00fc\u015fme s\u00fcresinin iki kat\u0131na \u00e7\u0131kt\u0131. Uygulamalar \u00fczerinden sesli ve g\u00f6r\u00fcnt\u00fcl\u00fc arama yap\u0131labilmesi i\u00e7in g\u00fc\u00e7l\u00fc bir altyap\u0131 deste\u011fi gerekiyor. Bu bak\u0131mdan Turkcell\u2019in g\u00fc\u00e7l\u00fc altyap\u0131s\u0131n\u0131 kullanan BiP, y\u00fcksek h\u0131zl\u0131 ve kaliteli hizmet sunuyor.<\/p><\/blockquote>\n<\/div>\n

http:\/\/btdunyasi.net\/goruntulu-gorusme-suresini-ikiye-katlayan-bipe-yone-arama-geliyor\/\u00a0<\/a>
\nKald\u0131 ki; OTT TV’lerin sekt\u00f6re etkisi konusunda,\u00a0RT\u00dcK ile \u00dcniversitelerde \u00e7ok da de\u011ferli bir toplulukla ciddi workshoplar yapt\u0131k. Sonu\u00e7lar\u0131n\u0131 da\u00a0https:\/\/www.amazon.com\/Televizyon-Teknolojilerinde-Doping-Etkisi-Turkish\/dp\/1508603200\/ref=sr_1_1?ie=UTF8&qid=1480149819&sr=8-1&keywords=at\u0131f+\u00fcnald\u0131 kitab\u0131nda yay\u0131nlad\u0131m.
\nYani Netflix ile yakararak, devletten reg\u00fclasyon bekleyerek m\u00fccadele edemezsiniz. Ayn\u0131s\u0131n\u0131 yapars\u0131n\u0131z, iyisini yapars\u0131n\u0131z, mevzuata en uygununu yapars\u0131n\u0131z \u00e7al\u0131\u015fkan ve i\u015fini iyi yapan \u015firketler b\u00f6yle yapar, a\u011flamaz. Biz Do\u011fan Grubunda NetD’yi bu d\u00fc\u015f\u00fcncelerle planlad\u0131k. \u0130smi o zaman NetD de\u011fildi ama.
\n 
\n <\/p>\n","protected":false},"excerpt":{"rendered":"

Hani \u015fu kli\u015fe prezantasyonlarda evi olmad\u0131\u011f\u0131 halde d\u00fcnyan\u0131n en b\u00fcy\u00fck ev kiralay\u0131c\u0131s\u0131 AirBNB diye bir s\u00f6ylem vard\u0131r ya, \u015f\u00f6yle devam eder: \u0130\u015fte buradaki en b\u00fcy\u00fck TV organizasyonu Netflix, son d\u00f6nemde bir dert haline geldi. Duydu\u011fuma…<\/p>\n","protected":false},"author":2,"featured_media":13598,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-13577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogum"],"yoast_head":"\nNetflix'le nas\u0131l m\u00fccadele edilir? - At\u0131f \u00dcnald\u0131 | Yaz\u0131lar ve Yay\u0131n Ar\u015fivi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/atif.unaldi.org\/blog\/2016\/11\/26\/netflixle-nasil-mucadele-edilir\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Netflix'le nas\u0131l m\u00fccadele edilir? - At\u0131f \u00dcnald\u0131 | Yaz\u0131lar ve Yay\u0131n Ar\u015fivi\" \/>\n<meta property=\"og:description\" content=\"Hani \u015fu kli\u015fe prezantasyonlarda evi olmad\u0131\u011f\u0131 halde d\u00fcnyan\u0131n en b\u00fcy\u00fck ev kiralay\u0131c\u0131s\u0131 AirBNB diye bir s\u00f6ylem vard\u0131r ya, \u015f\u00f6yle devam eder: \u0130\u015fte buradaki en b\u00fcy\u00fck TV organizasyonu Netflix, son d\u00f6nemde bir dert haline geldi. 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Bir \u00e7ok radyo ve televizyonda program yap\u0131mc\u0131l\u0131\u011f\u0131 ve sunuculu\u011funu, bir \u00e7ok teknoloji dergisinde k\u00f6\u015fe yazarl\u0131\u011f\u0131, bili\u015fim edit\u00f6rl\u00fc\u011f\u00fc ve genel yay\u0131n y\u00f6netmenli\u011fi yapt\u0131. T\u00fcrkiye\u2019deki ilk internet servis sa\u011flay\u0131c\u0131s\u0131n\u0131n genel m\u00fcd\u00fcrl\u00fc\u011f\u00fcn\u00fc \u00fcstlendi. Bir \u00e7ok organizasyon ve kurulu\u015fta internet s\u00fcperviz\u00f6rl\u00fc\u011f\u00fc , webmaster\u2019l\u0131\u011f\u0131 , IT direkt\u00f6rl\u00fc\u011f\u00fc ve dijital projeler koordinat\u00f6rl\u00fc\u011f\u00fc g\u00f6revlerinde bulundu. 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