{"id":15898,"date":"2019-05-28T09:36:40","date_gmt":"2019-05-28T09:36:40","guid":{"rendered":"http:\/\/atif.unaldi.org\/blog\/?p=15898"},"modified":"2019-05-28T09:36:40","modified_gmt":"2019-05-28T09:36:40","slug":"siber-saldirilar-mi-cevrimici-reklamlar-mi-daha-tehlikeli","status":"publish","type":"post","link":"https:\/\/atif.unaldi.org\/blog\/2019\/05\/28\/siber-saldirilar-mi-cevrimici-reklamlar-mi-daha-tehlikeli\/","title":{"rendered":"Siber sald\u0131r\u0131lar m\u0131, \u00e7evrimi\u00e7i reklamlar m\u0131 Daha Tehlikeli?"},"content":{"rendered":"<p><a href=\"https:\/\/atif.unaldi.org\/blog\/2019\/05\/28\/siber-saldirilar-mi-cevrimici-reklamlar-mi-daha-tehlikeli\/website-1624028_1280\/\" rel=\"attachment wp-att-15901\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-15901\" src=\"https:\/\/atifunaldi.files.wordpress.com\/2019\/05\/website-1624028_1280.png\" alt=\"\" width=\"660\" height=\"522\" \/><\/a>Siber sald\u0131r\u0131lar bilgisayar sistemlerine ve a\u011flar\u0131na k\u00f6t\u00fc ama\u00e7l\u0131 yaz\u0131l\u0131mlar arac\u0131l\u0131\u011f\u0131yla zarar vererek veri elde etmeyi ve sistemleri kullan\u0131lmaz hale getirmeyi hedeflerken, \u00e7evrimi\u00e7i reklamlar internet kullan\u0131c\u0131lar\u0131n\u0131n \u00e7evrimi\u00e7i davran\u0131\u015flar\u0131n\u0131 analiz ederek ve onlar\u0131n manip\u00fclatif y\u00f6ntemlerle \u00fcr\u00fcn almas\u0131n\u0131 hedefliyor.<br \/>\n<a href=\"https:\/\/www.expressvpn.com\/tr\/what-is-vpn\">\u0130nternette anonim olmak VPN programlar\u0131 ile m\u00fcmk\u00fcn<\/a>. \u0130nternette anonim olmak ve sanal a\u011f \u00fczerinden internete ba\u011flanmak, internet kullan\u0131c\u0131s\u0131n\u0131 Wi-Fi ba\u011flant\u0131s\u0131n\u0131 ele ge\u00e7irmi\u015f bilgisayar korsanlar\u0131ndan ve internet servis sa\u011flay\u0131c\u0131s\u0131n\u0131n internet aktivitelerini izlemesinden ve kaydetmesinden korur. Ayn\u0131 zamanda, web siteler taraf\u0131ndan kullan\u0131lan \u00e7erezler, VPN program\u0131 aktif oldu\u011funda internet kullan\u0131c\u0131s\u0131n\u0131 tan\u0131mlayamad\u0131\u011f\u0131 i\u00e7in \u00e7erezler taraf\u0131ndan kaydedilen internet aktivitelerinin anonim olmas\u0131na sebep olur. Bu anonimli\u011fi sa\u011flayan bir di\u011fer fakt\u00f6r de VPN programlar\u0131n\u0131n internet aktivitelerini kriptolamas\u0131d\u0131r.<br \/>\nBir fidye yaz\u0131l\u0131m\u0131 m\u0131 daha tehlikeli yoksa bir internet kullan\u0131c\u0131s\u0131n\u0131n sonraki al\u0131\u015fveri\u015finde ne sat\u0131n alaca\u011f\u0131n\u0131 tahmin edebilen reklam algoritmalar\u0131 m\u0131? Dark pattern ad\u0131 verilen ve T\u00fcrk\u00e7e\u2019ye \u2018\u2019karanl\u0131k kal\u0131plar\u2019\u2019 olarak \u00e7evirebilece\u011fimiz bu aray\u00fczler, internet kullan\u0131c\u0131lar\u0131n\u0131 bir eylemi ger\u00e7ekle\u015ftirmeye iten yan\u0131lt\u0131c\u0131 y\u00f6ntemlerden olu\u015fur. Yeni bir terim olan \u2018\u2019Dark Pattern\u2019\u2019, 2010 y\u0131l\u0131nda <a href=\"https:\/\/www.darkpatterns.org\">Harry Brignull<\/a> taraf\u0131ndan internet kullan\u0131c\u0131lar\u0131n\u0131 yan\u0131ltmaya y\u00f6nelik olu\u015fturulan aray\u00fczleri tan\u0131mlamak ve onlar\u0131 if\u015fa etmek i\u00e7in olu\u015fturulmu\u015ftur.<br \/>\nSiber sald\u0131r\u0131lar kapsam\u0131nda internet kullan\u0131c\u0131lar\u0131n\u0131 kand\u0131rmaya y\u00f6nelik olan \u2018\u2019phishing\u2019\u2019 (oltalama ile e-doland\u0131r\u0131c\u0131l\u0131k) y\u00f6ntemi de asl\u0131nda sosyal m\u00fchendislik ile yan\u0131lt\u0131c\u0131 y\u00f6ntemler \u00fczerine kurulur.<br \/>\nBir e-doland\u0131r\u0131c\u0131l\u0131k y\u00f6ntemi olarak e-postalar \u00fczerinden internet kullan\u0131c\u0131lar\u0131n\u0131 yasal ve resmi bir ki\u015fi ya da kurumdan geldi\u011fine inand\u0131rmaya \u00e7al\u0131\u015fan spam e-postalar\u0131 \u00f6rnek verebiliriz. Burada, bu sosyal m\u00fchendisli\u011fin arkas\u0131ndaki bireyin hedefi internet kullan\u0131c\u0131s\u0131n\u0131 e-postadaki linke t\u0131klayarak taklit edilen ki\u015fi ya da kurumun web sitesine benzer olarak tasarlanm\u0131\u015f web site \u00fczerinden kullan\u0131c\u0131n\u0131n ki\u015fisel bilgilerini \u00e7almakt\u0131r. Bu bilgiler, isim-soyisim, do\u011fum tarihi, kredi kart\u0131 ve benzeri gibi bilgileri i\u00e7erir. Ya da, e-postadaki dosya ekini kullan\u0131c\u0131n\u0131n indirmesi sa\u011flan\u0131r ve dosya ekine ili\u015ftirilmi\u015f olabilecek bir Truva at\u0131, ekran ya da tu\u015f kaydedici gibi k\u00f6t\u00fc ama\u00e7l\u0131 yaz\u0131l\u0131mlar kullan\u0131c\u0131n\u0131n bilgisayar\u0131na yerle\u015ftirilerek kullan\u0131c\u0131n\u0131n ki\u015fisel verileri kaydedilir ve \u00e7al\u0131n\u0131r. Bu doland\u0131r\u0131c\u0131l\u0131k y\u00f6nteminde, internet kullan\u0131c\u0131s\u0131n\u0131n zay\u0131f noktalar\u0131 hedeflenir. Bu zay\u0131f noktalardan biri de, internet kullan\u0131c\u0131s\u0131n\u0131n bilin\u00e7siz olmas\u0131d\u0131r.<br \/>\n\u00c7evrimi\u00e7i reklamlarda karanl\u0131k kal\u0131plara \u00f6rnek verebilece\u011fimiz bir y\u00f6ntem de, internet kullan\u0131c\u0131s\u0131n\u0131 \u00fccretsiz olarak bir hizmetten yararlanabilece\u011fine inand\u0131r\u0131p, daha sonra kredi kart\u0131ndan hizmet \u00fccreti \u00e7ekmeye ba\u015flamakt\u0131r. K\u00fc\u00e7\u00fck fontlarla yaz\u0131lm\u0131\u015f h\u00fck\u00fcm ve ko\u015fullar\u0131 kabul eden bir internet kullan\u0131c\u0131s\u0131, bu y\u00f6ntemde kredi kart\u0131 bilgilerini ya da telefon numaras\u0131n\u0131 sa\u011flar. Sonu\u00e7 olarak, ya telefon faturas\u0131na ya da kredi kart\u0131na hizmet bedeli yans\u0131t\u0131l\u0131r ve iade de s\u00f6z konusu de\u011filse, o \u00fccreti geri almak imkans\u0131zd\u0131r. Burada, bu hizmeti sunan \u015firketin amac\u0131 yine internet kullan\u0131c\u0131s\u0131n\u0131 bir siber korsan gibi yan\u0131ltmak ve kullan\u0131c\u0131n\u0131n bilin\u00e7sizli\u011finden yararlanmakt\u0131r.<br \/>\nGe\u00e7en sene y\u00fcr\u00fcrl\u00fc\u011fe giren <a href=\"https:\/\/www.mevzuat.gov.tr\/MevzuatMetin\/1.5.6698.pdf\">Ki\u015fisel Verilerin Korumas\u0131 Kanunu<\/a> sonras\u0131 web sitelerde ziyaret\u00e7ilerden \u00e7erez kullan\u0131m\u0131na m\u00fcsaade etmeleri i\u00e7in izin almak zorunlu hale getirildi. Fakat karanl\u0131k kal\u0131plar bu kapsamda dahi kullan\u0131l\u0131yor. \u00c7erezlerin kullan\u0131lmas\u0131na dair soru \u015feklinde bir bildirim \u00e7\u0131k\u0131yor ve kullan\u0131c\u0131n\u0131n \u2018\u2019Evet\u2019\u2019 ya da \u2018\u2019\u0130zin Veriyorum\u2019\u2019 ibaresinde bazen \u2018\u2019Hay\u0131r\u2019\u2019 cevap olarak bile yer alm\u0131yor ve onun yerine \u2018\u2019D\u00fc\u015f\u00fcnece\u011fim\u2019\u2019 se\u00e7ene\u011fi verilip, kullan\u0131c\u0131 her web siteyi ziyaret etti\u011finde ayn\u0131 ayn\u0131 soru tekrar soluyor ve kullan\u0131c\u0131 \u2018\u2019Evet\u2019\u2019 diyene kadar bu d\u00f6ng\u00fc bitmiyor.<br \/>\nSiber sald\u0131r\u0131lardan bilin\u00e7li bir kullan\u0131c\u0131 olarak, Sanal \u00d6zel A\u011f ve antivir\u00fcs programlar\u0131 kullanarak korunabilmek m\u00fcmk\u00fcn fakat \u00e7evrimi\u00e7i reklam d\u00fcnyas\u0131n\u0131n manip\u00fclasyonundan korunmak maalesef o kadar kolay de\u011fil.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Siber sald\u0131r\u0131lar bilgisayar sistemlerine ve a\u011flar\u0131na k\u00f6t\u00fc ama\u00e7l\u0131 yaz\u0131l\u0131mlar arac\u0131l\u0131\u011f\u0131yla zarar vererek veri elde etmeyi ve sistemleri kullan\u0131lmaz hale getirmeyi hedeflerken, \u00e7evrimi\u00e7i reklamlar internet kullan\u0131c\u0131lar\u0131n\u0131n \u00e7evrimi\u00e7i davran\u0131\u015flar\u0131n\u0131 analiz ederek ve onlar\u0131n manip\u00fclatif y\u00f6ntemlerle \u00fcr\u00fcn almas\u0131n\u0131&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-15898","post","type-post","status-publish","format-standard","hentry","category-blogum"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Siber sald\u0131r\u0131lar m\u0131, \u00e7evrimi\u00e7i reklamlar m\u0131 Daha Tehlikeli? 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